市場を構築し、
人々を率いる。

Leading national sales operations across 59 branches in 7 KSA regions with full P&L responsibility. Managing 600+ professionals including 6 regional supervisors and 200+ sales representatives. Overseeing steel, timber, insulation, and building materials portfolio across 18 brands.

Led national sales and marketing for a leading building materials company in Saudi Arabia. Developed and executed sales strategy, managed the national sales team, and oversaw KSA-wide distribution operations.

Directed sales and marketing for a mining company specializing in industrial minerals including silica. Managed B2B customer relationships and developed commercial strategy for industrial mineral products in the KSA market.

Full P&L responsibility across 9 manufacturing subsidiaries: (1) Rajhi Plastic Factory, (2) Rajhi Foam Factory, (3) National Polyester Fiber Company, (4) Rajhi Trading & Industry (Wood), (5) Gulf Paper Company for Jumbo Roll & Converting, (6) Afnan Water Company, (7) Sandwich Panels Factory, (8) Interlocks & Tiles, (9) Block Factory.

Marketing and strategy planning and execution across all Rajhi Steel subsidiaries: Rajhi Steel, Saudi Benaa, Alyamama Gypsum, and Watani Gypsum.

Managed steel sales across two sectors: (1) Retail Sales and (2) Project Sales. Products: steel rebar and commercial steel. Companies: Rajhi Steel and Saudi Benaa Co.

Country-level P&L for a company specialized in distribution and implementation of HRMS leading solutions across KSA.

Led regional sales for a leading company supplying hardware and construction material (fasteners and fixings) to GCC projects and retail. Managed key accounts, established marketing strategy across KSA and GCC. Involved in M&A strategy.

Responsible for development and performance of all sales and direct marketing activities. Oversaw product development, in-market sales planning (promotions, pricing, annual budget), brand strategy, and high-level negotiations to secure new clients.